Liam Payne And J Balvin Crank Up The Heat On Bilingual Bop ‘Familiar’

Immediately after scoring a top 10 hit with the sexy, Quavo-assisted “Strip That Down,” Liam Payne has cranked up the heat for his latest A-list group effort. The One Direction singer hops on the bilingual bandwagon for “Familiar,” a Latin-tinged crossover hit featuring reggaeton superstar J Balvin, of “Mi Gente” fame.


If that sounds like an irresistible pairing to you, then you’re absolutely right. Payne, for his part, seductively flirts/sings, “It’s simple / You dip low / Your hips roll / You do the Calypso / An intro is all that I need,” over funky production. Balvin swoops in with some added swagger by means of the a Spanish-language verse, and the two come with each other on a stuttering chorus that’s bound to get stuck in your head.


Better get “familiar” with this tune, because there's a good chance you’ll be hearing it a lot as summertime rolls around.


The duo also released an accompanying vertical video for Spotify, which finds them singing into the camera as a bunch of females salsa dance around them. It should also be noted that they look like actual twins in the video, which they joked about in a beautiful behind-the-scenes clip.


Check out the vertical Spotify video here, and jam to “Familiar” above.