Ella Mai And The Grammys Have Created A Constantly Evolving Video For 'Boo'd Up'

Ella Mai's "Boo'd Up" poured out of vehicle speakers across the world last summer as soon as it established the singer as one of the industry's strongest rising talents, and right now it's back – with a slight twist. She's set to appear at the 61st Grammy Awards this Sunday where she's up for two awards, so what better time than right now to bring back the career-defining song? Mai has partnered with the Grammys to release what's being called a "evolving music video." Check it out right now below. It can surprise you later.


As it stands, the visual right now is relatively simple. On an empty stage and with a piano player and background dancers in tow, Mai sings her breakout single. Nevertheless in the event you go look at it a hour from right now, it may change; to what, no one's sure. Earlier today, the opening version of the video was released also it featured a similar scene, however without background dancers, the piano player, or any colors outdoors of black and white. Its threshold for developments isn't revealed, other than an eas statement on the newly created Grammys Evolving website: "The more it's viewed, the more it changes."


The interesting partnership underscores Mai's nominations for Song of the Year and Best R&B Song thanks to "Boo'd Up." She released her debut self-titled album in October that features "Shot Clock" and "Trip."