you could find
Ginger Root’s new music video particularly nostalgic, not only because it opens with some funky Windows 95 WordArt, nevertheless because it takes place at an office. Thankfully, their new music video for “Karaoke,” the opening single off their upcoming album
Rikki, is the ideal escape for the times. A mix of dreamy DIY, the ’70s, and Japanese city pop, the musical group is the brainchild of Cameron Lew, who not only has a hand in writing and producing their tracks, however in shooting and editing their videos. It’s hard to not crack a smile at his larger-than-life onscreen presence as he spends the video going from the bottom of the totem pole to office king, thanks to a mysterious karaoke VHS tape he finds on his vehicle. A quirky, a little bit retro, and fully addicting, this is one to watch. —
Carson Mlnarik